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How to Optimize Your Google Business Profile

On May 2, 2019    /    Business, News, Search Engine Optimisation, SEO, Social Media
how to optimize your google business profile navigator marketing dawn larsen business brand breakthrough

Watch the video and read along to learn how to optimize your Google business profile to grow your businesses profile leads and sales.  One of the first things we do with our clients is optimize their Google business profile. And within weeks, they’re commenting back that people are finding them through their Google search that… View Article

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5 Social Media Posting Mistakes & How To Avoid Them

On April 29, 2019    /    Business, Facebook, LinkedIn, Social Media, Twitter
5 Social Media Posting Mistakes Dawn Larsen

If you’re wondering why you’re not getting a lot of engagement on your social media, one of these 5 Social Media Posting Mistakes is likely the culprit. Read this article to learn about these 5 social media posting mistakes and how you can avoid them so that you can really optimize your social media. Remember… View Article

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LinkedIn Video Messaging How to Use It to Increase Profile, Leads & Sales

On March 29, 2019    /    Business, LinkedIn, News, Social Media
LinkedIn Video Messaging Navigator Marketing Dawn Larsen

Video Messaging for LinkedIn is here! Now you can send video messages to your LinkedIn connections. This doesn’t come as a surprise with how huge video has been lately. Video allows you to communicate clearer, connect deeper and convert 3x more than text alone. Read on to learn how you can leverage this personalized form… View Article

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5 Tips to Secure Your Website Social Media and Online Profile

On March 19, 2019    /    Business, Facebook, LinkedIn, News, Social Media
dawn larsen navigator marketing 7059182090

Navigator Marketing often sees many panicking business managers coming into our office because they’ve lost access to some online account. Whether it’s because they can’t find their username and password, are unsure where their site is hosted or they can’t get into social media profiles with their business name on it – this is a… View Article

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Dynamic Advertising Increases Dealership Sales

On March 15, 2019    /    Business, News, Social Media
Dynamic Advertising Dealership Marketing

Dynamic Advertising is a term commonly used in digital marketing, and is simply another way of saying “personalized content.” Dynamic ads are built in real time when an ad request is sent to the server and will pull different creative elements based on the environment, the user and other factors. Dynamic refers not to the energy of the advert and it’s… View Article

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Navigator Marketing’s Leader Dawn Larsen Nominated for RBC Canadian Women Entrepreneur in Influence Award

On March 15, 2019    /    Business, News

Dawn Larsen Navigator Marketing Nominated for RBC Women Entrepreneur Award   Navigator Marketing’s team is very proud of our leader Dawn Larsen on being nominated for the RBC Canadian Women Entrepreneur Awards! The RBC Canadian Women Entrepreneur Award is the premier national awards program celebrating the achievements of the most successful in this inspiring group. Now… View Article

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GETTING YOUR WEBSITE MOBILE-READY TO REAP THE BEST MOTHER’S DAY PROFITS

On May 11, 2017    /    News

  One of the biggest shopping days is fast approaching….Mother’s Day. Americans spent $21.4 billion for Mother’s Day in 2016, while in Canada, the national spending comes to $492 million. Mother’s Day is number 2 in consumer spending after Christmas. It brings incredible opportunity to boost your engagement and sales, but only if you have a… View Article

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Should You Hire A Marketing Agency Versus an In-House Marketing Employee?

On February 6, 2017    /    Business

Your company has reached a critical juncture: you’re either growing beyond your ability to keep up, you’re stagnating, or, gasp.. you’re shrinking … you need help. Your sales force requires leads and they need to either close that business immediately, or access an automated system for long-term cultivation. It’s time to decide. Should you hire a marketing agency for help or bring someone in-house? That is the critical question for every business at this stage of development.

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BIG-TIME WINS advertising on SOCIAL MEDIA during the Super Bowl

On February 6, 2017    /    Business, Facebook, Social Media

OUR CUSTOMERS SCORED BIG-TIME WINS advertising on SOCIAL MEDIA during the Super Bowl – here’s why: Large audiences locally and beyond were engaged on social media while watching the super bowl. My clients capitalized on this increased online traffic – increasing their online profile, and leads!

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4 Missed Website Opportunities That Increase Sales

On January 26, 2017    /    Business, Web Design

Your website may look good, but is it effective at converting web visitors to sales? Your website should be designed with the proper marketing and sales strategies that build a strong sales funnel for your business. Your website design should influence the attitudes and behaviours of your potential customers about your products and services. Your… View Article

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About the Author - Dawn Larsen

dawnAs the Director of Business, Internet & Social Media marketing, Dawn leads all consulting, marketing strategy and creative projects for Navigator marketing & Business Solutions. Dawn is an award-winning entrepreneur and marketing strategist specializing in custom WordPress web design, corporate marketing strategy and graphic design for business.

A leader in internet and social media marketing, Dawn has helped thousands of business owner and managers leverage the power of the Internet to generate increased profile, leads and sales. Dawn regularly speaks at conferences and workshops throughout North America, as well as being a regular on radio shows and business magazines.

Learn more and connect with Dawn:
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